Baroque bed from Florence

Amazing design

combined with the highest quality materials and craftsmanship, embody the synonym

of the Florence Art brand.

Tradition

Among the streets of Florence, you can breathe art, from S. Croce to Ponte Vecchio, and then again among sculptures

and paintings and furnishings of the Medici villas, an exceptional city, a territory where artists and

craftsmen have found their life force for centuries. The Florence Art brand was born in 1950

from this tradition, the manual skills of Tuscan artisans, a love for art and beauty, a passion for

classics and what made this territory great. It was established as a sculpture manufactory and has always been a manufacturing brand that explores new products, designs them, creates samples, sculpting them

entirely by hand, pantographs them, and prepares them for decoration. All production is carried out entirely in

Florentine style; each element is designed by one of our designers, making it

unique.

Design

Florence Art, with its internal designers, sculptors, and carpenters, can execute any

type of work, even outside the Florentine style, as evidenced by some projects made for luxury hotels.

On every Florence Art item, modifications and adjustments can be made, including

custom work by carpenters entirely by hand. This way, the brand can furnish a bedroom, living room, bathroom, boudoir, according to your design.

Style

The Florentine style is characterized by the way carving, finishing, and designing

items are executed, and these features are unique to a very small area, such as Florence. Every item

made in the Florentine style has carved parts, but with a current, fresh, elegant taste; each

part is well “notched,” meaning it is well-defined, harmonizing with a classic yet very youthful style. The lines of the items are simultaneously elegant and romantic. Silver,

colored, and gold finishes make each line even more elegant and youthful.

Pattern and sculpture

Sculpture results from the increasingly challenging heritage of Florentine traditions, distinguished by

grace, harmony, and serving as a highlight and identifier of the entire production line. As is the case

in Florence, it cannot be confused with other geographic areas. Professional figures with high skills and

stylistic knowledge are required, such as a “sculptor,” who must create “models” of each item and then sculpt them.

A model is the part used to reproduce the sculpture with a pantograph, which must first be drawn in scale, then entirely hand-carved in wood. It is cut into pieces,

since the pantograph works on pieces no wider than about 20 cm and about 190 cm long. For pantograph work, a “Pantograph” is needed to replicate the model in 16 or 24 pieces, then “carpenters,”

highly specialized, because they need to know how to assemble the carved elements. Only these three professionals

make the production more skilled and valuable.

Decoration

Decoration, always entirely handmade, becomes an even more skilled element in various

finishes; those made in Florence are incomparable with those from any other geographic area:

“Gwaszowa” decoration used throughout art history, from the Renaissance, which originated in Florence, and in all other stylistic periods, applies to both gold leaf (e.g., Zecchino and Antique Patina),

and genuine silver leaf finishes (Ghiaccio, Bianco, Consumato, Strappato), which could then be covered with Mecca (coated with a special, ancient color, still used, Mecca, in

finishes, Mekka and MeccaAntica), to resemble gold when, in the past, there was no money to buy real gold.