Luxurious TV stand for an apartment - Daytona

Unconventional designs that resonate with original raw materials define the essence of Daytona. It is an incredible story about passions and people, which begins several generations ago. Daytona truly turned towards luxury in 2012. Launching the Signorini – Coco collection, their story starts in 1968, when they began producing artistic furniture, following the carpentry traditions of their ancestors.

From the very beginning, they have focused on very high quality, which has made them recognizable worldwide. Becoming an international symbol of excellence in the classic furniture industry, but with a fresh touch of youth. That is the energy of the youngest generation of the family, which today sets new brand trends. Refined and unconventional patterns, as well as bold lines, attract attention. And this is the true luxury written by the designers of Daytona manufactory.

Timeless masterpieces of applied art

All Daytona furniture is researched, designed, and manufactured entirely in Italy, closely connected to the Tuscany region. Talented artisans lend their works the nobility of traditional craftsmanship, which is incredibly cosmopolitan thanks to the bold features of Daytona’s design team. Natural Italian wood, neutral colors, raw appearance, and sophisticated, Nordic-inspired accents create a cohesive whole. This style is perfectly suited for any space. Daytona’s quality is signed with an authenticity certificate accompanying each piece, ensuring the origin of materials, the eco-friendly nature of paints and colors, and the authenticity of handcrafted processes.

The brand designs bespoke solutions in the name of luxury, elegance, and functionality. It dares to think that it can represent you through its art, designing your spaces and sharing its experience. Even without ostentation, Daytona’s imprint is captivating and recognizable, characterized by refined details, ancient and calming colors, sophisticated contemporary lines, and the allure of a fashion brand. Thanks to advanced production departments, a highly specialized technical team, and extensive international experience of artistic directors Marzia and Leonardo Dainelli, Daytona is capable of managing large deliveries flawlessly.

Artistic direction

Daytona’s artistic direction bears the signature of Dainelli, an architectural firm specializing in industrial design and interior architecture with offices in Pisa and Milan. Capable of aligning with the projects of the Signorini-Coco Group through strong aesthetic experimentation and stylistic research on an international scale, in 2012 Marzia and Leonardo Dainelli founded Daytona, establishing the brand’s philosophy with bold design, refined appearance, noble materials, and lines inspired by raw American Deco. All this is the result of many years of research.

Luxury Products invites you to consult with our designers across the country. For many years, we have been designing and arranging luxurious spaces in your homes and apartments.