Book Art and Artefact The Museum as a Secondary - Thames and Hudson

From Marcel Duchamp's "Portable Museum" (Boîte-en-valise) from the early 1940s to the latest interventions by artists in museums, goods, and educational activities, artists over the past seventy years have often pointed—both creatively and critically—towards reevaluating the ideas underlying the museum. Traditional methods of taxonomy, archiving, storage, and other curatorial aspects have been appropriated, imitated, or interpreted in various ways. Collections of found objects or artists' items served as extensions of the artist's studio, a storage space where both ideas and materials are evaluated. Many artists exhibited their collections as entities or "museums," thereby contributing to a fresh understanding of the nature and role of museums. The growing trend of collaboration between practicing artists and museum curators sometimes involved restructuring existing collections or redesigning gallery spaces. In this way, the instinct to explore the creative mind balances with the sense of permanence and order associated with the museum, fostering a constructive dialogue with elements of the past, present, and future.

The works included here, along with quotes from the writings of individual artists, offer a broad range of projects by both well-known and emerging figures, including Christian Boltanski, Sophie Calle, Tracey Emin, Hans Haacke, Donald Judd, Olafur Eliasson, and Anish Kapoor. This edition features projects that utilize large architectural spaces within museums, as well as those exploring off-site locations and the internet, embracing the idea of a “museum without walls” of the 21st century.

Thames & Hudson was founded in 1949 by Walter and Eva Neurath. Their greatest passion and mission was to create a “museum without walls” and to make the world of art and leading scientific research accessible to a broad audience. To reflect international perspectives, the company's name combined the rivers flowing through London and New York, represented in its logo by two dolphins symbolizing friendship and intelligence, one facing east, the other west, suggesting a connection between the Old World and the New.

Today, Thames & Hudson remains an independent, family-owned publisher and is one of the world's leading producers of illustrated books, with over 2,000 titles in print. It publishes high-quality collectible books across all areas of visual creativity: fine arts, applied arts, decorative arts, performing arts, architecture, design, photography, fashion, film, and music, as well as archaeology, history, and popular culture. The list of children's books is also expanding. Headquartered in London with a sister company in New York and branches in Melbourne, Singapore, and Hong Kong. In Paris, another subsidiary, Interart, distributes English-language books in France.

History of Thames & Hudson

Walter Neurath was born in Vienna in 1903. In 1938, he left his hometown—where he ran an art gallery and published illustrated books—for London. Initially, he worked as a production director at Adprint, a brand founded by Viennese émigré Wolfgang Foges. Neurath and Foges developed an innovative concept now known as book packaging (or co-publishing), where book ideas are developed, ordered, produced, and sold to publishers operating across different markets and languages to produce large editions and reduce unit costs. Neurath's concept was the first of many innovations introduced to the publishing world through Thames & Hudson.

Seeking to continue the packaging of collectible books in a second edition and recognizing the need to amortize the high costs of producing illustrated books, Neurath established his own publishing house with offices in London and New York in the fall of 1949. Eva Neurath, who arrived in London from Berlin in 1939, was a co-founder.

Of the ten titles published on the first list by Thames & Hudson in 1950, *English Cathedrals*, with photographs by Martin Hürlimann, were the first and achieved the greatest success. The strong conviction of the brand from the very beginning regarding the longevity of books remained in print until 1971. In the first year of publication, Albert Einstein’s *Out of My Later Years* also appeared, an early indicator of the program’s breadth. As the list gradually expanded—growing from ten titles in 1950 to 144 in 1955—the company moved its offices to High Holborn, and in 1956, it relocated to a Georgian townhouse at 30 Bloomsbury Street, near Bedford Square, becoming the epicenter of book publishing in London. The manufacturing remained at this address, ultimately expanding to five houses by 1999, when it returned to High Holborn.

In 1958, Thames & Hudson launched one of its most renowned series, *World of Art*, which became the foundation of a highly diverse list. Characterized by pocket-sized editions and black spines, the series expanded in just seven years to include 49 titles. Nearly 60 years later, the series boasts over 300 titles, which, according to Christopher Frayling, “are splattered with paint copies in every art school in the country.”

Other important series that added depth and prestige to the list include *Ancient People and Places*, edited by Glyn Daniel, who from the 1950s contributed to pioneering interest in archaeology, both in book form and television. Over 34 titles have been published in this series over 34 years. The large-format *Great Civilizations* series, published in 1961, featured contributions from esteemed scholars such as Alan Bullock, Asa Briggs, Hugh Trevor-Roper, A. J. P. Taylor, and John Julius Norwich.
After establishing one of the most significant publishing houses in Europe in less than two decades, Walter Neurath died in 1967 at the age of 63. Sculptor Henry Moore wrote that “his death was a loss to our cultural life.” Sir Herbert Read noted that Neurath “more than anyone else was responsible for the revolution in art publishing” and was “one of those rare entrepreneurs who successfully combine business acumen with idealism.” Eva Neurath became chairwoman. Walter’s son, Thomas, who joined the company in 1961 along with his sister Constance, became managing director; Constance later served as artistic director for several decades. Both Thomas and Constance remain on the Thames & Hudson board, as do Thomas’s daughters, Johanna and Susanna.
From producing the first commercial edition of *The Book of Kells* to the triumphant publication of the six-volume *Vincent van Gogh - Letters*, from technical innovations like “French folds” to the controversial documentation of graffiti art in *Subway Art*, Thames & Hudson has always been at the forefront, both culturally and in production techniques.

The year 2016 marked an extraordinary new chapter for the company, announcing publishing partnerships with two of the world’s most important museums: the British Museum and the Victoria and Albert Museum.

The world of art and scholarship remains at the heart of Thames & Hudson’s publishing program, which remains true to its core principle: providing a “museum without walls.”
Today, Thames & Hudson is a recognizable international brand, a symbol of British publishing. Its catalog includes thousands of incredible book titles, many of which are elite collectible editions.

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