An elegant display case for a unique apartment - Daytona

Elite projects that correlate with classic materials define the overall identity of the Daytona brand. It is an incredible story about passions and people that begins several generations ago. Daytona truly turned towards exclusivity in 2012. Launching the Signorini – Coco collection, their history begins in 1968, when they started crafting artistic furniture in accordance with their ancestors' carpentry traditions.

From the very beginning, they have prioritized perfect quality, which is why they are now a recognizable name worldwide. Becoming an international benchmark in the classic furniture industry, but with a fresh touch of youthfulness. That is, the energy of the youngest generation of the family, which today sets new directions for the brand. Refined and unconventional patterns, as well as bold lines, attract attention. And this is true luxury written by the designers of the Daytona manufactory.

Timeless masterpieces of functional art

All Daytona furniture is researched, designed, and manufactured entirely in Italy, deeply connected to the territory of Tuscany. Talented artisans lend their works the nobility of traditional craftsmanship, which is highly cosmopolitan thanks to the bold features of the Daytona design team. Natural Italian wood, neutral colors, raw appearance, and the sophisticated, Nordic-inspired signature create a cohesive whole. Therefore, this style is perfectly suited for any space. Daytona’s quality is signed with an authenticity certificate accompanying each piece, guaranteeing the origin of materials, the eco-friendly nature of paints and colors, as well as the authenticity of handcrafted processes.

The company designs tailor-made solutions in the name of luxury, elegance, and functionality. It dares to think that it can represent you through its art, designing your spaces and sharing its experience. Even without ostentation, the Daytona imprint is captivating and recognizable, characterized by refined details, ancient and calming colors, an elegant contemporary line, and the appeal of a fashion brand. Thanks to advanced production departments, a highly specialized technical team, and extensive international experience of artistic directors Marzia and Leonardo Dainelli, Daytona is capable of managing large deliveries flawlessly.

Artistic direction

The artistic direction of Daytona bears the signature of Dainelli, an architectural firm specializing in industrial design and interior architecture with offices in Pisa and Milan. Capable of aligning with the projects of the Signorini-Coco Group, thanks to strong aesthetic experiments and stylistic research on an international scale, in 2012 Marzia and Leonardo Dainelli founded Daytona, establishing the brand’s philosophy with bold design, refined appearance, noble materials, and lines inspired by raw American Deco. All this is the result of long-term research.

Luxury Products invites you to consultations with our designers across the country. For many years, we have been designing and arranging exclusive spaces in your homes and apartments.