A stylish collection of mini notebooks by IA London - Flame Tree Publishing

The IA London Mini Notebook Collection includes a set of three mini notebooks with laminated covers and lined pages, each featuring a different beautiful design – Beautiful Decay, Symptoms of Gravity, and IA. With a sturdy cover and rounded corners, they are perfect for carrying everywhere!

IA LONDON is an avant-garde fashion brand founded in 2016 by Cambridge-based designer and creative director Ira Avezov, who begins the design process with a series of hand-painted digital works. This stunning graphic comes from a collection of beautiful floral images inspired by a metaphorical interpretation of gravity as aging and decay, titled Symptoms of Gravity. These incredible images have been digitally altered to look as if they are being pulled into the ground, influenced not only by gravity but also by the passage of time.

Popular titles and a very wide range of authors are synonymous with Flame Tree Publishing.

“The aim… is to wipe the dust of everyday life from our souls” – Pablo Picasso.

“Flame Tree Publishing has been clearing the dust from everyday life” for over twenty years, creating illustrated books since 1992, art calendars since 1998, and illustrated e-books since 2009. Their extensive list features powerful and eloquent artists such as Erté and Alphonse Mucha, complemented by extensive licensing in their award-winning calendar line, including collaborations with Tate, V&A, RSC, RA, and many others.

Thanks to a wide range of authors, editors, and writers—from Vladimir Ashkenazy and Steve Hackett to John Howe, Sir George Martin, Brian May, Paul du Noyer, Paco Peña, Stanley Sadie—the company strives to create illustrated projects that are affordable, useful, and beautiful. In addition to printed titles, their exceptional selection of practical cookbooks, music books, pop culture, and lifestyle titles is increasingly available in digital formats. The publisher believes that well-reviewed, thoughtfully curated content should be available in many different formats to meet the needs of their readers.